3rd Edition of Best of India Jewellery Show inaugurated by cine star Ragini Dwivedi

Bangalore, 26th?April, 2013:?The 3rd?edition of Best of India Jewellery Show (BIJS) 2013, Bangalore?s finest consumer jewellery exhibition, which is a joint initiative of?The Art of Jewellery?and the Jeweler?s Association Bengaluru,? was inaugurated by Sandalwood star Ragini Dwivedi, who is also the? brand ambassador for the show.

BIJS 2013, to be held from 26th?to 28th?April at Hotel Lalit Ashok, Bengaluru, has begun today. On display is an array of collection that will mesmerize Bengaluru with exquisite daily wear and designer jewellery, from leading jewellery retailers of South India, promising a whole new shopping experience for discerning customers.

Like last two years, this time too the show will be held at the very beginning of the jewellery-buying season starting with Akshaya Tritiya and followed by the wedding months.? The consumer has the opportunity to choose from over 100+ top-notch and best brands all under one roof. Easy access to the venue and a variety of designs in silver, gold and diamond jewellery are the other attractions at BIJS 2013.

?We are delighted to have signed the Sandalwood star Ms. Ragini Dwivedi as the Brand Ambassador for BIJS 2013 and her popularity will surely ensure high footfalls. Our multi-pronged promotional campaigns are meticulously planned and well executed to excite the consumers and create awareness? says?Sumesh Wadhera,?MD and Publisher of?The Art of Jewellery.?

Speaking on the occasion, a beaming?Ragini Dwivedi?said ?BIJS 2013 brings in the promise of the best jewellery collections from across India to its consumers and I am so excited to be a harbinger of this promise.??

Mahesh Pathi, Chairman, BIJS?said??BIJS 2013 addresses the long felt need of consumers in this city and with the jewellery industry?s support, we can make this show, a strong, credible, and viable platform.?

The promotional campaign for BIJS 2013 is as detailed as the event itself. With its main focus on attracting customers, jewellery connoisseurs and all other industry figures. Leading jewellery retailers not only from Bangalore but across India are participating at BIJS 2013. On showcase will be the? most popular designs along with regional and exotic jewellery from across the nation. Some of the leading jewellery brands of Karnataka like, Abaran, Apranje, Neelkanth, Nikhaar and many more are participating to enthrall Bengaluru.

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